Client: Second Nature makes life easier for renters and property managers with the Resident Benefits Package—a bundle of convenient perks that reduce costs for renters and admin work for PMs.
Challenge: Rehaul their outdated website that was shared with their sister brand, FilterEasy.
Strategy: Using their upbeat brand voice, I rewrote the entire website to encapsulate their fun-loving, but professional spirit.
Results: 3 months after launch, our SEO ranking went from x to x and conversion rate increased by xx%. 

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